Hardwood Flooring: A Data-Driven, Analytical Guide to a Classic Choice
May 29, 2025

Hardwood Flooring: A Data-Driven, Analytical Guide to a Classic Choice

Hardwood flooring remains one of the most desirable features in residential design—and for good reason. It combines timeless aesthetics with long-term durability and strong resale value. But not all hardwood floors are created equal, and choosing the right product requires more than just good taste.

In the spirit of Genevieve Gorder’s intelligent, stylish approach to interiors, let’s break down hardwood flooring with clarity, data, and a touch of design savvy.


1. The Value of Hardwood: By the Numbers

According to the National Association of Realtors (NAR):

  • 83% of homebuyers prefer hardwood flooring in main living areas

  • Homes with hardwood floors sell for 2.5% more on average

  • Refinishing existing hardwood floors yields a 147% ROI, while replacing them brings an average 118% ROI

Design Takeaway: Hardwood flooring isn’t just a visual upgrade—it’s a high-performing investment.


2. Solid vs. Engineered Hardwood

TypeSolid HardwoodEngineered Hardwood
CompositionSingle wood plankMulti-layer plywood core + wood veneer
DurabilityCan be sanded multiple timesLimited sanding (1–3 times max)
Moisture ResistancePoorBetter than solid wood
InstallationNail-down onlyFloat, glue, or nail

Analytical Insight: Engineered wood is better for below-grade areas or humid climates. Solid wood excels in dry, stable environments.


3. Wood Species: Strength and Style

The Janka Hardness Scale measures a wood’s resistance to denting and wear.

Wood SpeciesJanka ScoreNotes
Oak (Red)1,290Classic look, very durable
Hickory1,820Rustic, hard-wearing
Maple1,450Smooth, contemporary appearance
Walnut1,010Soft, but luxurious and warm-toned

Design Tip: Pair wood tone with your home’s lighting and cabinetry. Warm floors complement rich colors, while cooler tones work well with minimalist palettes.


4. Finish Options: Durability vs. Aesthetics

  • Matte Finish: Hides scratches, modern aesthetic

  • Satin/Semi-gloss: Balanced look, most popular

  • Glossy Finish: Formal appearance, shows wear more easily

Also consider factory-finished vs. site-finished:

  • Pre-finished: faster install, uniform appearance

  • Site-finished: smoother edges, more color control

Genevieve’s Approach: Choose a finish that enhances your daily life—not just the showroom sample.


5. Sustainability and Sourcing

Hardwood is a natural resource, so it’s essential to consider where and how it’s sourced:

  • Look for FSC-certified products (Forest Stewardship Council)

  • Opt for domestic species to reduce transportation emissions

  • Consider reclaimed or recycled hardwood as a sustainable alternative

Ethical Design Note: Sustainability is always in style.


Final Thoughts

Hardwood flooring remains an elegant and pragmatic design choice—especially when selected with consideration for material, layout, environment, and lifestyle. A data-informed approach ensures beauty that lasts.

Call to Action

Looking to add or upgrade hardwood flooring? Our team offers expert guidance and sourcing to ensure a perfect match for your aesthetic, performance, and budget goals.

Hardwood Flooring: A Data-Driven, Analytical Guide to a Classic Choice